How do analytics affect business decision making?

Analytics- the key business metric holds the power to transform important business decisions.  In this blog post, Manoj Jha, Associate Director-IT Advisory Services shares his thoughts on corporates focusing increasingly on the use of analytics for developing better insights and drawing future business charts

Analytics is the discovery and communication of meaningful patterns in data. As a topic analytics has traversed from being discussed at the sidelines of industry and technology conferences to the top of the corporate agenda. With the extant promise of delivering performance improvements not seen since the redesign of core processes in the 1990s, these tools are likely to change the competitive landscape in quite a few industries in the years to come. Continue reading